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Meet the Directors


Mark Nyberg


Mark resides on River Road in the Town of Spirit. He was elected to the PEC board in 2019 and has been a PEC member for 26 years. He is a substitute teacher and a Christmas tree grower with Nyberg Tree Farm. He previously worked as a supported employment coordinator for Black River Industries, in auto sales, and as a fast food manager.

Mark enjoys a number of hobbies, including bowling, golf, fishing, hunting, attending high school sports events, and supporting the Packers, Brewers, Bucks, and Badgers. He belongs to the Wisconsin Christmas Tree Growers Association, is president of the First Lutheran Church in Ogema, and is a member of the Spirit Historical Association.

Mark has served his communities in other capacities, including holding a seat on his church council for nearly 30 years, and a seat on the Price County Town Mutual Insurance board for ten years. Mark states, “I’ve always had an interest in serving the people of the area. I feel that I have always been there for others. I have a great interest in modern technology and look forward to seeing how it can be utilized by Price Electric.”



Joan Points


Joan Points was appointed to the PEC board in 2017. She and her husband Roy live in the town of Westboro on Walters Lane. They have been PEC members for 35 years.

She is the administrative coordinator at Forest Springs, and works as a private piano instructor. She previously worked as the financial secretary at Forest Springs.

Joan has many hobbies and interests, including playing piano for weddings, funerals, church, choirs, and soloists. She also accompanies the Rib Lake High School choir and students performing for solo/ensemble, and the Community Ecumenical Choir. She is active as a Sunday school and youth club Bible teacher, and enjoys exploring state and national parks and historical sites, walking in nature to observe birds and wildflowers, attending music concerts and drama productions, and spending time with her family, which includes five granddaughters and one grandson.

Joan is a former member of the Rib Lake School board, having served for 12 years, as well as holding a seat on the CESA #9 board for nine years. She has been a member of the Woodland Community Church in Westboro for 39 years, and has been the accompanist for the Community Ecumenical Choir for eight years.

Joan’s experience and qualifications include the following: she was appointed to the PEC Board in 2017 to fill a vacancy; she was then elected in June 2018 to finish the remaining term. She is in the process of completing her Credentialed Cooperative Director coursework, which is a cooperative designation. She has attended NRECA regional, Dairyland regional, and state WECA lobby days meetings. Joan is open to hearing PEC member input, has experience with non-profit functions, and is a consumer of rural electrification. She has served on the Wisconsin Association of School Boards (WASB) policy committee. She works well with others in reaching decisions for the common good, has presided over board meetings in other settings, has helped to formulate and submit policy recommendations to the WASB delegates at the WASB state convention, and has an understanding of Robert’s Rules of Order. Joan has served as treasurer, clerk, and president of the Rib Lake school board, served as a member and president of the CESA #9 board, has mediated between taxpayers, teachers, and administration, and has been an advocate for students.

Joan says, “Since joining the PEC board, I have been faithful in attendance, prepared through reviewing materials in advance, demonstrated a desire to learn, and attempted to contribute intelligently at the board meetings. I am approachable to members, and willing to listen to any feedback they might have, whether a critique, comment, or compliment. I have an interest in formulation of policy and procedure, so have often contributed towards the wording of such. I am willing to approach state politicians to advocate for rural electrification. I am appreciative of the Price Electric Cooperative administration and employees and the expertise and quality they bring to their work environment, whether in the field, the shop, or the office.”


Edward Hainy

Edward Hainy and his wife, Peggy, live on Emery Hackett Road in the Town of Hackett.  They have two children, Jason and Jennifer.  They have been members of the cooperative for 31 years and Ed has served as District 3 Director since 2004. 

He is a dairy farmer, and also spends time hunting, woodworking, metalworking, logging, baking, and doing mechanic work.

Ed currently serves as the Town of Hackett chairman, and is a Price County Equity Cooperative board member. He previously held a seat on the Price County Town Insurance board.

Ed served as the chairman of PEC’s board of directors for 10 years, and has completed the available certifications for cooperative directors, including Credentialed Cooperative Director, Board Leadership Certification, and Director Gold certification.  Ed has served on a number of board committees.

Ed states, “My track record of encouraging a common-sense approach toward governance of the Cooperative has been important in maintaining fiscal responsibility to the membership. A long-term, ‘big picture’ method to address board discussions that result in decisions that ensure the viability of the Cooperative for years to come is necessary to balance the operation of the business as well as relationships with members. The Cooperative needs to remain focused on the future. ”   



Randy Kunsch

Randy and his wife, Pam, live on Highway 13 in the Town of Worcester. Randy and Pam have three daughters and one son and are proud grandparents to four grandchildren. Randy and Pam have been members of the cooperative for 32 years. Randy has served as District 4 Director since 2012 and was elected chairman of the PEC Board of Directors in June 2019.

Randy is retired after being employed for 39 years as a public school teacher in the State of Wisconsin with the last 28 of those years in Phillips. He is a parish member of Our Lady of the North, a former Knight of Columbus, and a retired Wisconsin Education Association member. 

Randy enjoys watching sports (especially the Packers, Badgers, and Brewers) and is an avid reader. He has a Master's Degree. As a public school teacher Randy gained experience working with the public and cooperating with others, listening to all ideas expressed and building consensus.

As the Director for District 4, Randy's goals are to give members easy access to communicate with him and to work with the other directors to make sure the cooperative effectively serves its members today and for future generations. 



Mitchell Meives



Mitch and his wife, Sarah live on Carpenter Creek Road in the Town of Elk with their four daughters Analya, Adalyn, Kinsley, and Myla. 

In 2000, Mitch started managing Carpenter Creek Farms and in 2014 he became a welding instructor at Northcentral Technical College (NTC); he is currently employed with both as an instructor and a beef and crop farmer.  Previously, he was a dairy farmer for 22 years.  He is a poll worker for the Town of Elk and has been for twenty years. Mitch also volunteers at his  church, with NTC’s Get Smart Youth Program and with the 4-H Club. Mitch grew up in Phillips and attended Indianhead Technical College. He worked for local contractors doing carpentry and mason work, while doing custom welding. With operating a family-owned business Mitch believes he understands the importance of having checks and balances along with keeping everything in line. Through his experience as an instructor and a poll worker he has the ability to work and  communicate with a broad spectrum of people.



Karen Newbury

Karen and her husband, Keith, reside at W9794 Highway 70 in Park Falls (Town of Lake). Karen and Keith have two children. They have been members of the cooperative for 33 years and Karen has served as District 6 Director since 2015. Karen also serves on the Dairyland and WECA boards on behalf of Price Electric.

Karen and her sister have owned and operated Kountry Kafe & Katering in Fifield since 1995. She is active in the community, having served on the Education Committee and organizing fundraisers for St. Anthony’s School for seven years, as well as acting as the current treasurer for the Butternut Trail Midgets ATV Club and as a Board Member on the Price County Tavern League. She is a certified ATV safety instructor and teaches a safety class each spring.




Robert (Bob) Hennes


Bob resides on Berry Patch Road in Fifield with his wife, Kay, and has been a member of the Cooperative for 27 years. He was elected to the PEC board in 2020. He is currently employed as a technical advisor with the US Forest Service and a “Middle Leader” with the Leadership Development Program in the Eastern United States. He has 41 years of experience in the federal service in Wisconsin, Michigan, Idaho, and Wyoming. He served as a district leader for the U.S. Forest Service for 27 years. While being employed as a district ranger he oversaw personnel, budget, and land management activities on the National Forest lands in Price and Taylor counties. He served 25 years concurrently in interagency incident management (large wildfires, hurricanes) through the United States and was responsible for the organization and demobilization of human and equipment resources across the country. He was a hydrologist and legislative Forest Service Liaison to Congress. As a ranger, one of the primary responsibilities is to be a good and responsive listener to users of the National Forest, be they individuals, businesses, or local governments.

Bob's experience in field project planning and implementation, finances, inter-jurisdictional emergency response, and cooperating with other organizations complement the range of experiences on the board. As a member for 27 years, he values the excellent customer service provided during new home construction, dual fuel installations, repairs, and maintenance, as well as high quality technical/web support. He is pleased to help support the Cooperative’s good service and record in the capacity of a director, and is especially interested in seeing the Cooperative continue to promote economic development opportunities within our communities and conservation technology that members can easily embrace. 



Gerald Luke

Gerald lives off of Hwy 182 in the Town of Sherman. He has been a member of the Cooperative for 51 years and has served as District 8 Director since 2014. He says he is “proud to be the District 8 Director in a well-run organization.”

Gerald is a retired Municipal Judge. He served as the Town Chair of Sherman for three terms and as an Iron County Supervisor for three terms. He also worked as a mechanic at Uhen’s Garage in New Munster, WI for 43 years doing small engine work. His interests include genealogy and research work, collecting antiques, history writing and preservation, photography, following and speaking out on current events and issues, art, reading, woodworking, and gardening. He is also a member of the Veterans of Foreign Wars, having served with Attack Squadron 215 aboard USS  Hancock and Bon Homme Richard in Vietnam. Gerald is a fifth-generation Wisconsin resident.

Gerald serves as District 8 director because he feels that his experiences and consumer advocacy skills make a difference on the PEC Board of Directors. He believes that there is always room for improvement. He is a “people person” and gives his all to any task he undertakes.



Matthew Christianson

Matthew lives with his wife, Rhonda, in the Town of Jacobs on Killinger Road, in a log home they built from scratch. He has been a member of the Cooperative for 37 years and is currently retired. He was elected to the PEC board in 2020.

He was in the U.S. Army from 1972–1974 where he was a radar repairman on the Army’s Combat Area Surveillance Radar System. At Nicolet Instrument Corp. in Madison, he worked from 1976–1982 as an electronic technician. With GTE Government Systems he worked as field rep and as electronic and lead technician at the Navy’s ELF Transmitter Site in Clam Lake from 1982–2005. Most recently Matthew was employed at Flambeau River Papers in Park Falls as an industrial electrician from 2005–2018.

Matthew enjoys grouse hunting, deer hunting, fishing, four-wheeling, and tinkering on mechanical things. He is an avid baseball fan, especially the Milwaukee Brewers, and he also coached Little League and Babe Ruth baseball leagues. He is a member of the Trinity Lutheran Church in Glidden and of the Glidden VFW Post 7300.

Matthew brings many years of hands-on experience along with managing and supervising jobs and projects that required him to make good, logical, and fair decisions. His experience has also helped him develop good problem-solving skills. He has worked in electronics/electrical field his whole life, which is an advantage in understanding the operations and decisions of the Cooperative.  




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